Bringing toys to life is a favorite pastime for many. For Brian McCarty of McCarty Photoworks, it’s a profession and a passion. No longer an underground movement, Brian has been part of the Urban-Vinyl / Art-Toy scene since the mid-90s. This work blurs the lines between art and commerce; reality and hyperreality. These unique images truly bring the toy characters to life-size proportions!
Learn how Brian produced promotional collateral for a brand new art-toy coming onto the market. With a little lighting, detailed staging and some old standbys watch as Brian brings the Dragon Scout to life.