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Professional product photography can take on many styles. At the most advanced level, the studio product photographer must be painstakingly meticulous when it comes to crafting a one of a kind image. On the other end of the spectrum is the basic catalog shot, in which the product is well lit and appears on a solid white background. This type of shot is applicable to almost any type of product and is meant to show the item in the best possible light for the sole purpose of making a sale.

As consumers, we all know that image is a major psychological factor when deciding between which products we want to buy. EBay is a perfect example, where the most successful auctions are usually the ones with the best images. Therefore, the main objective of the catalog shot is to show the product in the best possible light and to make it visually stand out from the competition. Whether you are an emerging studio professional, or an avid online seller, the following tutorial will set you on the right path to create professional quality images of your products in the most consistent and least time consuming way possible.

(Most images can be clicked for an enlarged view.)

Topics Covered:

  • Setting up the Background
  • Positioning the Main Light
  • Adding a Second Light
  • Experimenting with Rim Lighting
  • Using an Overhead Light
  • Adding a Small Reflector
  • Experimenting with Lens Focal Length
  • Using Your Images for Online Sales

Equipment Used:


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